I help AI teams and small businesses improve accuracy, reduce manual effort, and make systems work better day to day. My background spans AI training data, output review, and hands-on workflow automation, with a strong focus on clarity, quality, and getting things done properly.
I work remotely with AI teams and small businesses across Ireland, UK and the Isle of Man
My background is practical and hands-on. I spend most of my time reviewing AI training data and model outputs, checking accuracy, consistency, and intent, and helping teams understand where systems break down in real use. Alongside that, I build simple workflow automations for small businesses, replacing manual processes with digital ones that are easier to manage day to day.
I’m particularly comfortable working in the details. That might mean carefully annotating data against guidelines, reviewing AI responses line by line, or mapping out a process that’s been living in someone’s head or on paper for years. I’m not interested in over-engineering or buzzwords, just clear, reliable solutions that make work easier.
I work fully remotely and support clients across Ireland, the Isle of Man, and further afield. Most of my work comes from long-term relationships and repeat projects, which I think says more than any headline metric.
If you’re looking for someone who’s thoughtful, methodical, and easy to work with, I’d be happy to have a conversation.
Performs data annotation for AI model training, including bounding boxes, object tagging, classification, and content evaluation.
Engineers prompts used to train and improve large language models.
Scores and ranks AI responses for correctness, relevance, and intent alignment.
Validates AI outputs against training specifications and quality standards.
Curates datasets to improve contextual model understanding.
Works iteratively to refine and improve model response accuracy.
Builds and optimises responsive WordPress and Elementor websites.
Integrates e-commerce payment solutions and checkout flows.
Designs and deploys AI automations to improve business operations.
Publishes Progressive Web Apps for Android and iOS environments.
Implements structured data markup to improve search and AI visibility.
Troubleshoots and optimises interfaces for performance and usability.
Auto Advisor Online, where I design and develop practical, AI-driven tools that help car owners and small automotive businesses make clearer, more confident decisions. My work focuses on translating complex vehicle diagnostics and maintenance information into plain language, accessible digital tools, and user-friendly apps.
LLM training, prompt engineering, prompt optimisation, AI evaluation, classification scoring, ranking AI outputs, dataset curation, data labelling, bounding box annotation, object tagging, intent classification, guideline interpretation, automation design, workflow optimisation, PWA development, front-end UI implementation, e-commerce integration, schema markup, troubleshooting, quality validation.
AI Training & Annotation:
LLM prompt creation, classification, bounding box labelling, object tagging, response scoring, evaluation ranking, dataset curation, AI output validation.
Web Development:
HTML5, CSS3, JavaScript (ES6+), responsive layouts, custom code blocks, front-end UI implementation.
Web Platforms & E-Commerce
WordPress, Elementor, payment gateway integration, checkout optimisation, page performance improvements.
Automation Tooling:
Form logic design, intake workflow structuring, form-to-Google Sheets automation, digital job tracking systems.
App Deployment:
PWA package publishing for Android (.aab closed testing), iOS simulator testing, Xcode app archiving, App Store Connect submission flows.
Structured Data & AI Visibility:
LocalBusiness schema, Organisation schema, Breadcrumb schema, structured data validation and optimisation for search and LLM indexing.